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Product image for Sell Your Logo Ideas with the Power of Storytelling

Sell Your Logo Ideas with the Power of Storytelling

This course is designed to help graphic designers and logo creators master the art of pitching and selling their logo concepts through effective storytelling techniques. It is not enough to create a beautiful design; you must be able to sell the idea behind it. In this course, you’ll learn how to craft a compelling narrative that resonates with clients, ensuring they not only understand but love your design, making it easier to have your logo ideas signed off!

Course•By Cj Cawley

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Product image for Sell Your Logo Ideas with the Power of Storytelling V.2

Sell Your Logo Ideas with the Power of Storytelling V.2

Sell Your Logo Ideas with the Power of Storytelling Stop sending logos into the void and start getting them signed off the first time. This mini course teaches you how to sell your creative ideas through the same storytelling principles that move people, win trust, and make your clients say “yes.” You’ll learn how to structure your logo presentations like a story, with a beginning, middle, and end, so your clients finally understand the why behind your work. I’ll walk you through my full storytelling framework, show you how to rationalise your creative decisions, and even take you behind the scenes of three real client presentations using the exact decks that got signed off. Whether you’re new to freelancing or already deep in the game, this mini-course will help you present with confidence, connect emotionally with your clients, and turn your design ideas into stories people believe in.

Course•By Cj Cawley

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